In December 2021, Bombay Sapphire took over three window displays in New York’s Soho district, using them to showcase holiday-inspired fashion, art, and live dance performances. Additionally, each window included a QR code that enabled passers-by to redeem a free drink at a nearby participating restaurant, ensuring that those who engaged with the billboard felt surprised and rewarded, and most importantly, received an experience that they would remember.
3D billboards also enable brands to drive similar engagement, transforming otherwise passive or humdrum everyday experiences into something more memorable. One example of this comes from Balenciaga, which teamed up with Fornite last year to create immersive 3D billboards in London, New York, Tokyo, and Seoul.
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
Netrush’s Joce Macdonald on the three priorities of successful ecommerce brands
Joce Macdonald is Head of Growth Marketing at ecommerce accelerator Netrush, a company which provides everything from creative services to third party logistics.
I recently sat down with Joce to find out more about her role, her biggest professional achievements, and her predictions for how ecommerce will continue to evolve.
Tell us about your role –
My day job is head of marketing at Netrush, which is a leading ecommerce accelerator that helps brands grow their sales, especially on Amazon.com. We have our hands in everything from supply chain and logistics all the way through media and creative. Of course, no two days are alike, but on most, I have multiple meetings with business unit leaders to support the growth of our platform. I also work with our CEO on strategic initiatives to support our partnership program. On days like this, which are less frequent, I have interviews with publications interested in learning about my personal brand consultancy (Call Me Joce) and my experience in the self-care and ecommerce industries.